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I think its easy not to set those expectations and get caught in the relationship where neither side is being clear on what they expect. You know its interesting that you mentioned the chicken and the egg. Every company is completely different and theres no gold standard. Raising money first, marketplace businesses is still really difficult and Ive raised $90 million and Im still saying it is difficult. When people ask me what Im most nervous about its how to keep our amazing team together, a couple of tactics and then one thing that really worked. Alejandro: So I guess in just to like follow up on that, what in your mind and obviously in what youve seen creates really that magical relationship between cofounders? There could be investors who are fantastic. Never thought Id be an entrepreneur. In the early days, youre going to need to take all the capital you can get. It was kind of [31:51] as early as we did to buy another stock up that was kind of four years in. So M&A are strategic [33:48]. And were they like obviously now youre opening here the cap table to a different breed and I guess when that happen probably at a strategic level lets say from a board perspective or something you know, maybe you receive some type of recommendations whether it was with this corporation or with other corporations as to what perhaps to look for and what to avoid. So for Zumper our vision as I mentioned was to make renting an apartment as easy as booking a hotel and so instead of going in with just an idea, I built like a really crappy version of the end game that I wanted to build. I know entrepreneurs who spend nine months raising their rounds which is a long time but they got great rounds done. So I as British person moving to Silicon Valley in 2012 I have never run a startup before. Were going to charge you per lead or for the smaller landlords we charge them if theyre [11:15] for the transaction. So you still have to land it and once youre on the door it doesnt matter where you come from you have to have something good. Had worked in politics. Zumper which is a little bigger in terms of audience now caters more to urban professionals moving within cities. In the early days, youre going to need to take all the capital you can get. Anthemos Georgiades is CEO/Co-Founder at Zumper Inc. See Anthemos Georgiades's compensation, career history, education, & memberships. Alejandro: Of course and I agree with you there, Anthemos. Its just part of the game and it doesnt [24:30]. And then now your job at five, six years in with a team of a hundred with higher and amazing executive team who are all better at doing their jobs than you would ever be and so your job is almost as a CEO is to like hire yourself out of a job where you hire people, where you look at them and you think, Wow, I cant believe you report to me. How autonomous can people be at the junior levels? Anthemos Georgiades: One Lesson That Led To Raise $90 Million From The Your second month you spend getting term sheets and documents signed. And in terms of preparation, Anthemos, how has the preparation like preparing before going to market to start engaging investors, how have you seen with your business, with Zumper, how have you seen that changed over time as the rounds were maturing? So cofounders are difficult especially if youre not technical as really hard to find a good technical cofounder but the great thing is once you do and it takes a long time, they are able to attract the next generation of talent in to the company and thats how you kind of build your engineering team out. And I mean its quite a few cofounders. In terms of investors, I guess two comments. Now we have supply so the six months curve at the series B was all about users and millions of monthly users and then at the series C it was much more revenue curve. And so back to your point, yes, we want investors who are supportive of the fact that we didnt try to monetize the platform for the first three years because it would have created a barrier to entry. So paradoxically, I dont think the core DNA of a companys culture is built at ski tracks or offsite. I grew up in London. And then my other cofounder Kurt Taylor I met through his mother who was an [04:43] and it was another example of just pure hustle. I was really impressed when because its not hard, its almost impossible to land VC such as Kleiner Perkins on literally your first financing round, the seed round. For Zumper's Georgiades, many Florida markets, such as Fort Lauderdale, Miami, Orlando, and Tampa, have been the big pandemic winners. So in the first two years, Zumper is now [07:52] $90 million in capital. So what was that process like you were talking about, yes, your network of Harvard but can you share with us like what was that process of landing Kleiner on your seed round? But oh we must have had like 20 persons or 20 people say not now or later. Were very clear with Axle Springer that we have a lot of consumer scale so a lot of people use our platform on a monthly basis but were still building the [21:55]. Just out of curiosity, Anthemos, like how many nos did you get for example on your seed round if you have to count it? So M&A are strategic [33:48]. Alejandro: Got it. And so I wouldnt be too pressured. Taylor Glass-Moore Co-Founder. You are going to get a bunch of nos so I wouldnt rule people out too early. And [14:42] in Silicon Valley is married to [graphics 14:43] mostly in terms of great companies just break out and succeed [agnostic 14:48] as to where people went to college or if they came from a wealthy or poor family. Unluckily weve made some phenomenal early hires so the company that have all scaled to leadership roles, thats fantastic for retention because those people know that we could have hired from outside but we bet on them and it worked and so Zumper is a place to build theyre career not somewhere else. It was not something Ive really ever thought about before. Saying that, if you do have multiple term sheets the second point is of course, like before you get to liquidity, revenue is irrelevant and if revenue gets in the way of bringing either the consumer on to your platform or the supply side person on to your platform, you should not be trying to charge. This pellet stove is a good heating solution for a smaller rather than a . Meaning hey, we send you a ton of leads this month that close in to leases. And we were talking about the $46 million round which was the C round, C as in cat and basically what you were talking about I mean what Ive seen is that you guys have shifted a little bit the strategy. And the biggest change in the series C I just raised versus in the early days is having a CFO. I mean your job moves from doing jobs in the first few years. How many landlords did we have on the site? I think Id say forget everything you think you know and everything, your education [38:28]. anthemos georgiades net worthperpetual futures binance. Got it. We also actually had a really wonderful fourth cofounder whos no longer with us. It just really helps to divide and conquer like that while I was meeting new investors again. It seemed crazy that the real estate industry wasnt moving towards on demand. I mean if you could give some kind of like tips you know both fronts it would be really fantastic. If you dont have those connections, I think this is where like a lot of these accelerators and incubators, Y Combinator or Techstars or Launch are really good where you can apply. He was with HBS 10 years ago. Now we have supply so the six months curve at the series B was all about users and millions of monthly users and then at the series C it was much more revenue curve. We envisioned a world in which a renter can find apartments, book in [tour 10:18], turn up the [10:21] and if they want to take the apartment pre-qualify, leave a deposit and book the apartment. "These markets had a huge net migration from New York and California, and they have held up," he says. Like what have you seen that really works? So I guess like I have one thing to follow up on this. Get a custom action plan and all the help that you need to start raising more capital. Its so hard to get marketplaces liquidity so correct, the beautiful thing as you know is when you have it, it took us three years to get to that, it just runs and you just grow naturally when you have both sides but its so hard to get to it. Likewise. Remember to unlock for free the pitch deck template that is being used by founders around the world to raise millions below. June 12, 2022 . So you know I think Axle Springer very used to appraising companies that match their scale. Alejandro: Got it and before we actually dive in to the journey here, so consulting and business school, this is a few things that I typically hear so from some of our other guests. It is your job not just to do the day to day but once or twice a year you should be doing stuff that has a completely linear outcome where one day youre doing you know 3 million users a month and the next day youre doing 5 million users a month. Got it. So we tell the small landlords, Hey, dont just advertise in Zumper. It was just purely hustling my network for six months to find people who are really great cultural fit but also have very different skill sets to the one I have. Got it. Great question. Yeah. Its so hard to get marketplaces liquidity so correct, the beautiful thing as you know is when you have it, it took us three years to get to that, it just runs and you just grow naturally when you have both sides but its so hard to get to it. So we want to be the first ever kind of full stack rental platform for long term leases and we monetize that two ways. And then now your job at five, six years in with a team of a hundred with higher and amazing executive team who are all better at doing their jobs than you would ever be and so your job is almost as a CEO is to like hire yourself out of a job where you hire people, where you look at them and you think, Wow, I cant believe you report to me. Youll get terms sheets and yeses hopefully quicker than that but this process takes a while and as the money increases and a few rounds become more complicated, it can take more than three months as well. Get Anthemos Georgiades's email address (a*****@zumper.com) and phone number (646398..) at RocketReach. Anthemos Georgiades - Co-Founder & CEO - Zumper | LinkedIn Alejandro: Of course. Unluckily weve made some phenomenal early hires so the company that have all scaled to leadership roles, thats fantastic for retention because those people know that we could have hired from outside but we bet on them and it worked and so Zumper is a place to build theyre career not somewhere else. There was no book [01:41]. They were super lean team of under five people and its been a great deal for Zumper like we have one backend, one sales team and then two consumer platforms. So paradoxically, I dont think the core DNA of a companys culture is built at ski tracks or offsite. But I will say the one thing is true is that you always raise on momentum. He remains a huge Tottenham Hotspur fan, and wakes up painfully every Saturday morning to tune into the live English soccer games. Anthemos Georgiades: Yes, weve raised $90 million in capital including a series C that we just closed three months ago. So in the first two years, Zumper is now [07:52] $90 million in capital. Search icon - dusa.perfecttrailer.de Theyre both incredibly smart as are my executive team who are also like critical to fundraise where Ill go in and sell the vision often alone. In terms of the dynamics, I think in the early days, you kind of through osmosis graduate towards like the things that are important. So Anthemos, theres always a first time and you know I guess this is the first time in the history of the DealMakers Show that Im able to interview someone that has been involve on the M&A but more on the buy side. Had worked in politics. They are the two ways that Zumper currently monetizes them and there are two folks that [11:35]. So watching board members from the early investments are [19:38] who now runs Good Water but was originally Kleiner and then Eric [19:42] from Kleiner and theyre both experts at product market set. You are going to get a bunch of nos so I wouldnt rule people out too early. At scale you get to do that and have those teams. In the early days we love the exposure to Silicon Valley investors. Back to Meet the San Francisco Business Times' 40 under 40 Class of 2018. Of course. Anthemos and Russell met in London while working at a consulting company back in 2006, but it was after they moved to the U.S and experienced the pain of finding a place to live that they decided to found Zumper along with Taylor Glass-Moore and Leah Jones. I think Id say forget everything you think you know and everything, your education [38:28]. So that was great. All of it is going to be important and it will come out at the right stage. When you look your cofounders, your team in the eye and you know theyre ready to go and theyre resilient and they come back in to build and try the next thing and youve kind of worked out together this is part of the game. It was at the time Pat Mapper example almost the same size on consumer but now Zumper is much bigger but we called it like a cheat and your job as the founder is to identify like vertical cheats where overnight you become bigger than your competitors. That is where your focus is and even though you kind of missed doing some of the stuff and the weeds and my team continue to tell me to get away from the weed and continue to [36:12] the 50,000 set, you have to let it go and trust your team to do a better job than you were doing. And so back to your point, yes, we want investors who are supportive of the fact that we didnt try to monetize the platform for the first three years because it would have created a barrier to entry. We both wanted to be entrepreneurs. Yeah. After that, it changed to more consumer. But was drawn in to it just to solve a problem as I think so many entrepreneurs are. Alejandro: Got it. comfortbilt pellet stove low temp alarm anthemos georgiades net worth; wedding max minghella wife; private beach airbnb california; antique english double barrel shotguns; tuscany faucet cartridge removal; primeweld cut 60 machine torch; glendale, az setback requirements. They may not understand marketplace as well as you but they may be able to bring a brilliant way of thinking about how to bring the supply on [30:20]. And the biggest change in the series C I just raised versus in the early days is having a CFO. And for you I guess personally and professionally because I think they both come together, so how has your leadership and management skills changed over the time from leading the company of lets say four to ten folks initially to a company of over a hundred employees? At series A, you got to show product market set in a sub vertical. Saying that, if you do have multiple term sheets the second point is of course, like before you get to liquidity, revenue is irrelevant and if revenue gets in the way of bringing either the consumer on to your platform or the supply side person on to your platform, you should not be trying to charge. I guess the question that I would ask you and perhaps some advice for some of those that are listening, that are building a business that is more around the network effects, the marketplaces, should they walk the other way if the investor is asking too much about revenue early on on the financing cycles? Obviously they knew and I think for us it was like telling Axle and the rest of our investors that there are going to be months where we massively beat plans and there will be months where were behind plans. Saying that, in the early days you kind of need to bring on all the capital that you can. In the early days you as the CEO you are the fundraiser, you are the effective CFO, youre the head of sales and you kind of have to do the whole thing. Its hard. So I guess for a marketplace or lets say for the people that are listening to us like what kind of metrics do you think for the most part if were talking about hyper growth companies, like they should be a little bit more mindful about? Thank you so much. Oh wow, good question. So I saw for example Axle Springer which is you know more kind of like the corporate. Anthemos Georgiades is the co-founder and CEO of Zumper. Background Report for Anthemos Paul Georgiades Includes Age, Location, Address History for Anthemos Paul Georgiades Arrest, Criminal, & Driving Records Social Media Profiles So I wouldnt be too picky early. With a diverse background that includes consulting for Boston Consulting Group and serving as Economic Advisor and speechwriter in the 2010 British Election, Anthemos founded Zumper in 2012 after his own terrible rental experience. I think the startups end up wasting a lot of cash that could really extend runway but thats a different conversation. Like what have you seen that really works? You just cant get spooked. How does the day to day at Zumper work? Terms & Conditions! I mean I called it like a cheat [33:33] my team. I really enjoyed it and great stuff. Thats quite motivating for people. We love our investors. 2023: The Road Ahead for Multifamily Operators Originally from London, he has an MBA from Harvard Business School, MPhil from the University of Cambridge, and BA from the University of Oxford. When you look your cofounders, your team in the eye and you know theyre ready to go and theyre resilient and they come back in to build and try the next thing and youve kind of worked out together this is part of the game. A lot of business schools was how to make decisions with imperfect information. Youll get terms sheets and yeses hopefully quicker than that but this process takes a while and as the money increases and a few rounds become more complicated, it can take more than three months as well. So you kind of just have to [25:29] but just to be clear yeah, we had far more nos than yeses at the seed round. So one is weve always promoted within so whenever we needed a role, we always prefer to promote someone instead of hiring from outside. But I guess you were saying then here the shift, kind of like shifted more from like growth of users perhaps retention to more kind of like deep revenue growth. He has grown the Zumper team to 50 and counting and successfully completed the acquisition of apartment search platform PadMapper. You rarely have enough data to make the absolutely correct decision and I think a lot of businesses fail especially start ups when they dont make decisions fast enough and in business schools, the case study methods taught me how to feel confident in making decisions without perfect information and how to use data to kind of then review once youve launched, whether it was right or wrong. And to be fair, some of these 20 did indeed come back later to invest but in Boston and I pitched all of the east coast investors first because I was on the east coast and they were straight nos. Alejandro: Fantastic. Alejandro: Just out of curiosity, Anthemos, like how many nos did you get for example on your seed round if you have to count it? I didnt think that either of them originally. It happened but I wouldnt say its like an obvious part. So Ill read it if anyone tweets anything interesting or if I can be helpful in anyway. So I guess without further ado, Anthemos Georgiades from Zumper, welcome aboard. She was our original CPO and after the series A, she moved on to roller, another company and we promoted someone internally to CPO. You look at your cofounders and you know that they understand that and that theyre not freaking out, that is where you build real institutional culture and then you try and grow that across the team. [06:54] the early days and it worked where there was just all hands to the pump. How many landlords did we have on the site? Anthemos Georgiades: Yeah. So I guess in just to like follow up on that, what in your mind and obviously in what youve seen creates really that magical relationship between cofounders? No. 1. So you still have to land it and once youre on the door it doesnt matter where you come from you have to have something good. Anthemos Georgiades: One Lesson That Led To Raise $90 Million From The Top Venture Capital Firms by Alejandro Cremades Like many of our most successful entrepreneurs, Anthemos Georgiades was drawn into startup life to solving a burning problem. So it was never I want to be an entrepreneur journey. It is not closely married to [14:55] and thats where its still on [14:58] I think Silicon Valley has a long way to go where when I got my first introductions to VCs to Kleiner, to Andreseen, to Graylock, to NEA, it often came through my graduate school network where someone was like, Hey, this guy is leaving HBS. Rental listing startup with more than 26 million users. I didnt think that either of them originally. You always have more nos that more yeses in fundraising but it was ultimately about just hustling my network as much as possible. How did you find these investors? It is not suppose to be easy. And frankly, the process is a pain in the ass. Got it. It was always a man, there is a really tough problem that consumers experience and no one is solving it. Zumper CEO & Co-Founder Anthemos Georgiades makes renting an apartment as easy as booking a hotel, shares insights on monetizing marketplaces, diversifying r. So we have several million users using our platform every month now which is great and next year we wanted tens of millions of users a month and were poised to doing that. It was not something Ive really ever thought about before. So I saw NEA, Kleiner Perkins, Graylog, Andreesen Horrowitz, just to name a few. Anthemos Georgiades, Zumper, European Founder, International Founders, Marketplace The process of renting apartments hasn't changed since Craigslist was introduced. So Anthemos, whats the business model here? It was just purely hustling my network for six months to find people who are really great cultural fit but also have very different skill sets to the one I have. And so I wouldnt be too pressured. My friend have had to camp out overnight outside the property management office to get access to the new apartment and this is [01:09] you know things coming online, you can order a cab via phone, you can book a hotel online. At scale you get to do that and have those teams. I was really impressed when because its not hard, its almost impossible to land VC such as Kleiner Perkins on literally your first financing round, the seed round. Theyre both incredibly smart as are my executive team who are also like critical to fundraise where Ill go in and sell the vision often alone. In the early days we love the exposure to Silicon Valley investors. So how did you meet your cofounders? Your second month you spend getting term sheets and documents signed. And then when I moved out to America, Russel was software engineer at Google and I had no technical background so I basically hit up my network for anyone with a technical background living in the US who might be interested in joining and Russel and I really hit it off and he was the perfect cofounder. So strategically that was a good marriage where they had a great consumer brand and we have really fantastic supply side inventory. Zumper has 7 current employee profiles, including CEO and co-founder Anthemos Georgiades. Culture is everything and so investing in people making sure I as the CEO spend a lot of time as much as possible with people who dont report to me is absolutely critical and that is ultimately like the fabric on how most companies are run. I love it. And so I didnt really think about it too often because this is kind of 15 years ago but then I moved to another six or seven times into an apartment rentals in London, in Boston, in New York and the process is so bad every time, not just in searching but also in actually like getting the apartment. Anthemos Georgiades is the CEO and co-founder at Zumper. Stay informed using all the free online rental data out there (like Zumper's national rent report). So I learned a lot from a few companies that I loved, a few companies that I thought are doing crazy things I learned so much. So we tell the small landlords, Hey, dont just advertise in Zumper. Raising money first, marketplace businesses is still really difficult and Ive raised $90 million and Im still saying it is difficult. Every company is completely different and theres no gold standard. anthemos georgiades net worth Alejandro: Alrightee. He had actually interviewed me for a job at a different consulting firm and we stayed in touch. "While many markets cool off during the winter, Miami is still posting month-over-month increases. She was our original CPO and after the series A, she moved on to roller, another company and we promoted someone internally to CPO. Additionally, Anthemos Georgiades has had 2 past jobs including Consultant at The Boston Consulting Group. And you know I think hiring is definitely tough but retaining is even more complicated so is there any things that you for example seen yourself that work on that front? Yeah. So I guess what was the timeline of this C round compared to perhaps your seed round of 2012? I was just talking to a friend of mine about this. hendrick motorsports hats; anthemos georgiades net worth For every successful fundraise, every single company have a lot of nos. You just get to this kind of motion of you all feel the same and you kind of pull in the same direction. So I learned a lot from a few companies that I loved, a few companies that I thought are doing crazy things I learned so much. And for you I guess personally and professionally because I think they both come together, so how has your leadership and management skills changed over the time from leading the company of lets say four to ten folks initially to a company of over a hundred employees? I learned more from you than you learned from me, and then your job as CEO is to do kind of two or three things, that is to continue to advance like the vision and the mission of the company and keep everything strategically aligned. In the early days you as the CEO you are the fundraiser, you are the effective CFO, youre the head of sales and you kind of have to do the whole thing. We both had ideas to be entrepreneurs but neither of us have the guts to actually go for it. Saying that, in the early days you kind of need to bring on all the capital that you can. Were growing very quickly but none of that was true obviously in the first two years. Try for free at rocketreach.co Theres never like an exact number you need like when Uber raised money or you know Zillow raised money, theres never like a number they have to be at. It is ultimately the culture. They are the two ways that Zumper currently monetizes them and there are two folks that [11:35]. So the series B, weve done story now look at how quickly the renters are growing on the platform. Two sided marketplaces are so difficult. So seed, series A, series B, series C, I was always the point person in the fundraise. Never thought Id be an entrepreneur. I have no experience doing that. So we solved it to the first two years purely by getting landlords on board through various kind of product strategy and so our growth cuts for the first two years that we raised the [27:41] were purely about landlords and listing. Not really actually. So thats how Zumper got started. Anthemos Georgiades: So Zumper is the vision for the company is to make renting an apartment as easy as booking a hotel. So in terms of timeline, you were mentioning that the C round, you guys closed this 46 million a couple of months ago. They are brilliant about. So it doesnt always work out and I think thats fine. And it is the culture that keeps people here, not the compensation or anything else. So I saw for example Axle Springer which is you know more kind of like the corporate. Got it. So I guess in your guys case, how do you deal with the egos and then more importantly how did you define the responsibilities early on so that you kind of have that healthy culture going on? I mean I think at seed round its like an [26:02]. I say like in the first pitch to the day the money wires, theres always been around like a minimum of three months. Theyre struggling to kind of grow their audience because they didnt have enough listings whereas Zumper at the getgo we had a lot of unique landlords on the platform that no one else had. True to its reputation, Comfortbilt's HP22 pellet stove comes with a heating capacity of 50,000 BTU. Alejandro: Got it. Ill set the first couple of meetings often alone but its been wonderful as weve grown our executive team to be able to bring like our VP of sales, our head of grow, our CPO in to the meetings afterwards when they want to meet the team. I think if you set these expectations from the very beginning that are super important. Yeah. Absolutely.

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